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Customized data models to store integrated data and to enable and ease the reporting and analysis features of your Marketing Intelligence Solutions.
OLAP
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While OLTP and reporting databases are mostly based on relational technologies, when it
comes to data analysis on huge volumes of data, multi-dimensional databases are the most
appropriate as they provide the following advantages:
- The ability to analyze large amounts of data with very fast response times.
- The ability to "slice and dice" through data, and "drill down" or "roll up"
through various dimensions of the defined data structure.
- The ability to quickly identify trends or problem areas that would have been
otherwise overlooked in OLTP and Reporting environment.
- Easier to understand for advanced end-user as data representation is more
"natural" than in relational databases.
Based on your reporting/analysis needs, we will define the best multi-dimensional
databases schemas.
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