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Solutions designed to create intelligence and insights on your and your competitors' product and portfolio, through the analysis and mining of the different sources of data..
Attributes optimization
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This solution allows the comparison of product attributes that are important for the
consumers with attributes which physically define the product,
and are measured by real instruments or by professional product testers. The physical
attributes used by the consumer to define
a product are measured using human senses and are often different from the physical
attributes that are used to develop and manufacture a product.
Our solution allows correlating the physical attributes experienced and measured by
consumers with the physical attributes
used in the development and manufacturing of a product. The correlation helps in finding the
manufacturing attributes that
are important to make a product that satisfy consumers and helps in optimizing the
manufacturing attributes in order to have the best product.
The measurement of the attributes is done using the 3BI through the
'Attributes test and product ranking' Product Intelligence solution.
This solution can be stand alone or run continuously. In the latter case it
can be combined with:
- 3BI monitoring solutions which are described in the consumer, product, customer,
competitor and market/industry intelligence offer.
- 3BI trend quest engine which identifies and extrapolates trends for forecasting
and automatically signaling changes in trends.
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The deliveries of this solution are:
- Ranking of the physical attributes that define a product when it is developed and
manufactured.
- Optimization of the physical attributes.
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